Does Personal Service Really Matter In Payroll?
by Paul Devlin
Yes. Our surveys continue to show that indeed, clients still like to be called by name and appreciate having someone who knows them and their business in their corner. As much as we are all moving to a transactional world that personal touch is STILL important. Imagine a chatbot..only with a real person on the other end..weird, right? Here’s what one of our amazing specialists Andrea has to say about what she does:
“It all comes down to relationships. The call center experience is usually a robotic and impersonal interaction. Having a direct relationship with a specialist who knows the account makes for more personalized synergy. I find so much joy in building relationships with my clients. Building value, rapport and meeting their needs in a timely manner, while getting to know them on a first-name basis is huge! “
Personalization at Its Best
At APlus Payroll, the team acts as more than just problem solvers; they are trusted partners in your business journey. The key difference lies in the personalized relationship each specialist builds with their clients. This approach transforms customer service from a transactional experience into a relational one. Here’s why this matters:
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Tailored Solutions: Specialists know their clients by name and understand their unique business needs. This allows them to offer customized solutions that a standard call center simply cannot match.
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Consistency and Reliability: Clients enjoy consistent support from the same specialist, ensuring a deep understanding of their history and requirements, leading to faster and more efficient service.
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Proactive Communication: Specialists are proactive in their approach, reaching out to address potential issues before they become problems, adding another layer of reliability and trust.
Building Relationships, Creating Value
As Andrea said: “Building relationships isn’t just about meeting needs—it’s about creating value and fostering trust.” When a client faces an unexpected onboarding issue, Andrea personally ensures the problem is resolved swiftly, all while keeping the client informed every step of the way. This level of attentiveness not only resolves the issue but also reinforced the client’s trust.
Enhancing Client Satisfaction and Loyalty
Clients feel assured knowing they have a dedicated expert who understands their business and is committed to their success. This results in:
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Higher Satisfaction Rates: Personalized service leads to more satisfied clients, who appreciate being treated as individuals rather than just another ticket number.
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Loyal Clientele: With personal relationships at the forefront, clients are more likely to remain loyal, valuing the peace of mind that comes from trusted service.
APlus: Setting the Industry Standard
The exceptional personal touch offered by Specialists, like Andrea, sets the company apart in the payroll industry. Does it cost more? Sure. But delivering value through genuine connections means most of our clients won’t suddenly get up and leave the first time a new payroll company suitor bats their eyelids and comes calling with a a ‘free payroll for everyone’ offer. Please see our earlier blog that touches on what’s behind these ‘free offers’.
If this sounds like something you’d be interested in contact us here. If you’d rather speak directly to an operations team member like Andrea than a sales person, just let us know. Our goal is to always customize your experience from day one.